Let’s talk ↗

PAYA · SALES & FIELD MARKETING

Moving brands.
Winning at retail.

We bring your brand to the point of decision. Through face-to-face sales, engaging activations and a strong presence in store.

Discover what
we can do for you.
↓
AI-generated film · illustrative retail scenes

Brands we have
worked with.

Our past clients span food, beverages, personal care and delivery services.

Veganz
Nissin
PAYA
Lieferando
NIVEA
Carlsberg
Lindt
Heinz
MBG
Bitburger

WE ARE PAYA

Great brands deserve
more than attention.
They need people
who move them forward.

From the first retailer conversation to the shelf display, we support emerging brands and established manufacturers with experience in sales, promotions and merchandising.

We listen, understand your goals and tailor our support accordingly. A personal approach, with a clear focus on delivery. PAYA is based in Cyprus and operates in Germany, Austria, Switzerland, Poland and Cyprus.

Your brand.
Our commitment.

AI-generated illustration: a field sales representative speaking with a store manager
AI-generated illustration

01 / FIELD SALES & RETAILER ACQUISITION

Turning contacts
into opportunities.

Good sales start with a conversation. We represent your brand to prospective retail partners and support ongoing relationships in the field.

  • Approaching prospective retailers
  • Introducing your products and brand face to face
  • Field sales support and relationship management
  • Gathering feedback from retailers
Discuss your sales goals ↗
AI-generated illustration: a brand ambassador hosting an in-store tasting
AI-generated illustration

02 / IN-STORE PROMOTIONS & TASTINGS

Bring your brand to life.
Connect with people.

A personal interaction turns a product into an experience. We get people talking about your brand through in-store promotions and tastings.

  • Engaging shoppers directly
  • Presenting products and answering questions
  • Supporting tastings and sampling
  • Gathering feedback from activations
Plan an activation ↗
AI-generated illustration of a supermarket
In the right place.
In plain sight.
AI-generated illustration

03 / MERCHANDISING

A presence that
gets noticed.

Getting listed is only the beginning. We help you present your products clearly and attractively in store.

  • Product presentation at the point of sale
  • Implementing agreed product placements
  • Maintaining brand presentation
  • Coordinating in-store execution
Discuss your retail presence ↗

CLOSE TO YOUR BRAND. CONNECTED TO PEOPLE.

We think ahead.
We get out there.
We make it happen.

Meet PAYA ↗

HOW WE WORK TOGETHER

Your ambitions.
A clear starting point.

01

Understand

We get to know your brand, your audience and your goals.

02

Align

We agree on the services, scope and responsibilities.

03

Deliver

We put the agreed plan into action and stay in close contact.

ANY QUESTIONS?

Good to know.

Do you work with emerging brands?

Yes. We work with emerging brands and established manufacturers. What matters is your goals and finding the right way to work together.

Can I book individual services?

Yes. Together, we identify whether field sales, retailer acquisition, in-store promotions, tastings, merchandising or a combination best suits your needs.

How much does it cost to work with PAYA?

Pricing depends on the services, scope and project. Get in touch so we can discuss your requirements.

Where do you operate?

We operate in Germany, Austria, Switzerland, Poland and Cyprus. Our company is based in Cyprus.

Which sectors do you work with?

We work with brands in food, beverages, dietary supplements and indulgence products.

Is this the PAYA wholesale business?

This is the website of our sales agency. You can find PAYA Fassbrause, our soft drink brand, via the link in the footer.

THE NEXT STEP STARTS WITH A CONVERSATION.

What’s next
for your brand?

Tell us about your plans. We look forward to meeting you.

Your contact: Patrycja Etmanski

Let’s get in touch.

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